The game of golf is growing faster than any other sport around the globe.
Interest in golf surged during the pandemic and its popularity has continued to gain momentum in the years since.
There are now over 65 million on-course golfers around the world, up 44% from 2016.
And golf is different from other sports. There is a deep consumer economy growing around it. There is always something new to pay for, from clubs to balls, to the latest apparel.
It is a money pit of a hobby. Trust me on this one.
It is a consumerism story. It’s a demographics story. It is an emerging Asia story.
All the good stuff in one.
And my favorite vehicle to play it is a monopoly story.
Here’s Acushnet Holdings $GOLF breaking out to new all-time highs.
Acushnet is the holding company for dominant golf brands such as Titleist and Footjoy.
Over a third of company sales come from selling golf balls. That’s right. This is a golf ball business, first and foremost.
And that’s the part I like most about it.
GOLF is the maker of Titleist Pro V1 golf balls. If you know, you know.
I think the best analogy for Pro V1s is the iPhone. If you aren’t playing them, no one takes you seriously on the golf course. It would be like not having the blue bubble on iMessage.
And these balls cost $60 a box. That is $5 per golf ball. You have to pay it. At this point, it’s required as much as the greens fees.
So, these guys own the market for golf balls. They also sell clubs, shoes, and apparel. And about a third of their sales come from Asia which is where golf is experiencing the most unprecedented growth.
In case this isn’t enough, the stock is breaking out to new all-time highs with a 17% short interest and 15x days-to-cover ratio.
This one is ready to launch with the legs of a John Daly drive circa 1995.
I’m forever long the game of golf… and GOLF is my vehicle.
Swing ‘em well.
Join me and JC for a special event tomorrow at 4:00 pm ET, where we’ll be discussing our Breakout Multiplier strategy. This is the best thing we’re doing right now! If you want in, make sure to reserve your spot for FREE!
